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Advocacy has always been part of ETC’s mission. The organisation’s statutes state that “through its activities, ETC shall contribute to raising awareness and understanding among national European authorities and the general public of the importance of tourism and the need to ensure its development through appropriate collective measures”. Since 2014, ETC has been actively involved in advocacy activities and has started a broader cooperation with the travel industry building alliances to remove disadvantages and to create benefits for tourism in Europe.



Tourism Manifesto for Growth and Jobs